Predictions:
The overall trend of average IF of compliant plans & workouts will decline;
The overall trend of compliant plans & workouts will increase.
TR will morph into ‘compliancy’ (vs ‘performance’) and retain more users.
The company will rebrand as a fitness platform.
In the end, TR will succeed in producing a more active and healthy population.
Not bad for a dude who used to do ‘Saturday Night Fever’ style slot machine ads. 