It’s marketed as "sports beer’. Non-alcoholic beer exists already and solves a problem that has existed and all is good there. Adding electrolytes to beer in order to market it as a “sports beer” is just super gimmicky and solution to a problem that doesn’t exist. If someone is finishing a big event, looking for refreshment but would prefer a non-alcoholic option and then feels that they need to also recover effectively with electrolytes at the same time, then heads need to be checked. Just have a regular non-alcoholic beer, and have some electrolytes or whatever proper recovery fuel they would typically use. Really.
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